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11 Great Website Tips for New Business Owners

Published June 6, 2024
By Digital Web Chef Staff

Embarking on a new business journey is both thrilling and demanding. One of the initial and crucial steps toward a thriving business is the creation of a captivating and user-friendly website. In this era of digital dominance, an online presence is a gateway to reaching and captivating potential customers. By implementing these 11 exceptional website tips, you can ignite the spark of success in your new business, laying a strong foundation that can lead to significant growth and prosperity.

1. Define your brand
Before making a website, it's really important to know exactly what makes your business special. What do you want people to think about your business? Figuring this out will help make your website and all your ads look good and let people know what makes your business unique.

2. Keep it simple
When you make a website, it's important to keep it simple. That means not putting too much stuff on the page, like too many words, pictures, or fancy moving things. It's better to have a clean and neat layout so people can find what they need easily.

3. Mobile optimization
It's super important to make sure that when people look at a website on their phones, the website still looks good and works well. This means the website should adjust to fit the size of the phone screen. That way, everyone can have a great time using the website, no matter what kind of device they have.

4. Clear call-to-action
Just so you know, every page on your website should have a very obvious thing for people to do. This could be to buy something, sign up for news, or get in touch with you. You want to make it super easy for people to do the thing you want them to do.

5. Quality content
Having great stuff on your website is really important. You should put up things that teach people and are interesting to them, like stories, videos, and cool pictures. This helps people trust you and know that you're really good at what you do.

6. SEO optimization
It's important to make your website easy for people to find when they search on the internet. You can do this by using the right words and phrases, adding helpful information about your website, and getting other high-quality websites to link to yours. This can help your website show up higher on the list when people search for things online.

7. Easy navigation
A user-friendly navigation menu can make or break your website. Ensure visitors can easily find what they want by organizing your content logically and providing intuitive navigation options.

8. Testimonials and reviews
Showcasing positive testimonials and reviews from satisfied customers can build trust and credibility for your business. Including social proof on your website can persuade potential customers to purchase or contact your business.

9. Contact information
Clearly display your contact information, such as a phone number, email, or contact form, to make it easy for visitors to reach out.

10. Secure website
Security is a top priority for any website. Make sure that your website is secure and protected against threats such as malware and hackers. Display trust badges and SSL certificates to assure visitors that their information is safe with your business.

11. Analytics and tracking
Lastly, track and analyze your website's performance using tools like Google Analytics. This will provide valuable insights into visitor behavior, traffic sources, and other essential metrics to help you make informed decisions about improving your website.

In conclusion, a well-designed website is a powerful tool for new business owners to attract and engage with customers. By following these website tips, which are all within your reach, you can create a professional and effective online presence for your business.

Remember that building a successful website takes time and effort but is well worth the investment in the long run. Stay patient and focused; your website will be valuable to your business. Best of luck on your entrepreneurial journey!

Digital Web Chef was created to help out small business owners like you. We specialize in building websites that attract your ideal customers so you can worry less about marketing and have more time to spend with your loved ones. If you're curious about our services, please call or text us at 833-785-2433.  We'd love to work with you!